Psychographic Customer Intelligence

    Your customers are talking. Your data is not listening.

    Upload your customer list. See exactly which 15% drive 60% of your revenue, and turn them into campaigns.

    Start FreeSee the platform
    The LoyalistThe GifterThe ExplorerThe Advocate

    From the studio behind work for

    Rolling LoudArt BaselW HotelsCBS SportsTag Heuer

    The problem

    Your dashboards do not agree on who your best customers are.

    Shopify ranks by spend. Klaviyo ranks by opens. Meta ranks by whoever clicked last. Three tools, three answers, none of them a person you can actually name. Nufero reads across all of them and resolves one pattern: the cohort that actually drives the revenue.

    Shopify

    Ranks by spend

    Marcus L.

    Klaviyo

    Ranks by opens

    Dana K.

    Meta

    Ranks by last click

    Priya R.

    Nufero

    Reads across all three

    The Loyalist

    The cohort that drives the revenue

    The fingerprint

    One upload draws the line between the few who pay and the long tail.

    TOP 15%THE LONG TAIL
    Revenue in top cohort60%
    Customers in it15%
    Upload to named1
    SynthesisShopify + DNA

    The surfaces

    One Customer DNA platform. Several ways to read it.

    Commerce Intelligence

    Live

    See what your customers buy, by the cohort that drives it.

    Super Fan Finder

    Live

    The people who drive your revenue, and who they are online.

    Campaign Analyst

    Live

    Score a concept before you spend.

    IRL Engine

    Coming soon

    Tie real-world moments back to the customer who showed up.