PLATFORM/IRL ENGINE
    Coming soon
    POWERED BY CUSTOMER DNA

    Tie real-world moments back to the customer who showed up.

    IRL Engine connects in-real-life captures and events back to the customer and the cohort, closing the loop between offline and online. The full engine is coming soon, but the capture loop is live, QR capture to reward works today.

    QR capture to reward is live today

    OFFLINE, ATTRIBUTED

    Captures from events and channels, tied back to the people behind them and the rewards they claimed.

    IRL ENGINE
    Live
    1,204
    Captures
    6
    Events
    38%
    Reward Claim
    +$1,229
    Live revenue
    Captures by event
    Channels
    • Pop-up Booth540
    • In-store QR412
    • Event Table252
    WHAT IS LIVE TODAY

    The capture loop, working now.

    01

    QR capture-to-reward

    Scan a QR at any real-world moment and turn it into a captured customer and a delivered reward, live today.

    02

    Campaigns and channels

    Run captures across events and channels, so every pop-up, booth, and in-store moment rolls up into one view.

    03

    Loyalty endpoints

    Wire captures into your loyalty endpoints, so an offline scan turns into a real reward and a known customer.

    Coming soon
    WHERE IT IS GOING

    DNA-to-product, on the roadmap.

    A direction we are exploring: turning a cohort's Customer DNA into a product concept you can spin, embeddable anywhere. This is not a current capability. It is where the platform is headed.

    Placeholder for a future DNA-to-product 3D viewer
    ON THE ROADMAP

    Coming soon.

    • Coming soonIRL sentiment
    • Coming soonIRL Customer DNA view